IPR Celebrates 60 Years of Research that Matters to the Practice

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For 60 years, the Institute for Public Relations (IPR) has provided the latest research that matters to the practice. IPR was founded on October 26, 1956, to investigate the science beneath the art of public relations™. Since then, IPR has continued t0 share the most relevant research, provide timely insights and apply intelligence that professionals can put to immediate use.

To commemorate this major milestone, IPR’s supporters have written blog posts showing their gratitude for IPR and sharing their thoughts on the future of PR research. IPR supporters will be able to celebrate this anniversary  at IPR’s Annual Distinguished Lecture & Awards Dinner on November 30th in NYC. IPR is also kicking off a month-long digital campaign honoring its 60-year history and preparing for the future of the field. Follow us on Facebook, Twitter and LinkedIn.


60th Anniversary | Diamond Edition Blog Posts
Each month, an IPR supporter composed a blog post to share their gratitude for IPR and their thoughts on the future of the profession. Focusing on different topics vital to public relations, authors mixed research with practical knowledge, giving PR professionals a glimpse of the past and hope for what is to come. Below is the list of published blog posts.

date-graphicJanuary: Employee Communication Does Organizational Communication Matter? By Dr. Bruce Berger, University of Alabama
February: Social Media The Evolution of Social Media Research By Dr. Marcia DiStaso, Penn State University
March: Diversity Get in Where You Fit In? The Challenge of Diversity and Fit in the PR Industry By Dr. Natalie Tindall, Georgia State University
April: PR Standards What Are We Afraid Of? By Frank Ovaitt, CEO Emeritus, IPR
May: Futurism Designing the Best Human in an Age of Disruption By Dr. Tina McCorkindale, CEO & President, IPR
June: Millennials Millennials and PR Leadership in the 21st Century: Are They Ready? By Shirley Serini, Ph.D. APR, PRSA Fellow and Diane S. Krider, Ph.D., APR
July: PR Education How IPR Can Help Educate Future Public Relations Practitioners By Dr. Julie O’Neil, Texas Christian University
The Three Pillars of PR Education in the Future By Dr. Sandra Duhé, Southern Methodist University
August: Global Communications Scholarship Across Borders: IPR’s Contributions to the Global Profession By Dr. Juan-Carlos Molleda, University of Oregon
Looking Ahead: Supporting Research That Matters to the Global Profession By Stephen Thomas, AIA Group
September: Measurement Why is Measurement Usually an Afterthought? By Nicole Moreo, Peppercomm


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To celebrate IPR’s 60th anniversary, this year’s Distinguished Lecture & Awards Dinner will feature today’s leading communicators and pioneers of public relations research.

Geoff Colvin, Senior Editor-at-Large of Fortune magazine, will deliver IPR’s 55th Distinguished Lecture on November 30. Colvin is an award-winning thinker, author, broadcaster, and speaker on the most significant trends and issues impacting business and the economy.

Patrick Ford, Burson-Marsteller’s vice chairman and chief client officer, will receive the 2016 IPR Alexander Hamilton Medal, awarded for lifetime contribution to the public relations profession.

a10cb5fc-3bf0-4caa-bdc8-78fc6744819dCharlotte Otto, retired Procter & Gamble Global External Relations Officer and now Senior Corporate Strategist for Weber Shandwick, will receive the Jack Felton Medal for Lifetime Achievement for promoting the value of research and measurement.

Tickets are available for individual purchase at $500. Tables of 10 can be purchased for $5,000 and premium tables of 10 are available for purchase at $10,000. The price includes a networking cocktail reception, sponsored by Heyman Associates, the awards ceremony and dinner, sponsored by Accenture, and the Distinguished Lecturer presentation, sponsored by Wells Fargo. Register here.

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Preview IPR 60th Anniversary Digital Campaign | Looking back on 60 years in 60 days

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Friends of IPR

To celebrate our 60th anniversary, IPR is launching the Friends of IPR campaign encouraging pledges to give $19.56 a month, or any amount that works best for you. With your monthly gift, you are helping to create, aggregate, publish, and sponsor research that matters to the profession.

Your monthly donation helps IPR form a predictable source of income to help our mission of investigating the science beneath the art of public relations™.

With the Friends of IPR program, you can choose any amount you would like to contribute, and change or cancel your pledge at any time. Your contribution is 100% tax deductible. Click here.

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