This report documents the findings of the Diversity Summit held in January 2005 by the Public Relations Coalition, an alliance of 23 industry-related organizations. Three areas were identified as key elements for improving ethnic and gender diversity in any public relations organization: recruiting, mentoring and advocacy. The report also includes a compilation of resources that public relations leaders can use to develop and grow their diversity effort. The Coalition members also pledged to conduct an annual survey of corporate communications officers and public relations agency CEOs to track progress on this topic.
PDF: 2005 PR Coalition Summit – Focus on Diversity: Lowering the Barriers, Raising the Bar
Where can I find this article? I’m hoping to use it as part of the Lit Review for my thesis, but I can’t seem to find it anywhere. Thanks.
Hi Helga,
Thank you so much for bringing this to our attention. I have uploaded the document again to the webpage. Please let me know if you need anything else.
Best,
Sarah Jackson
PR Associate
Institute for PR