Tag Archives: social exchange

Author(s), Title and Publication Walden, J. A., & Westerman, C. Y. K. (2018). Strengthening the tie: Creating exchange relationships that encourage employee advocacy as an organizational citizenship behavior. Management Communication Quarterly.  doi: 10.1177/0893318918783612 Summary Employees are often perceived as trustworthy and credible sources of information about organizations. Because employees communicate with external audiences about both positive … Continue reading Strengthening the Tie: Creating Exchange Relationships that Encourage Employee Advocacy