The future of PR is… …wide open, and to be made by us Turbulent times require calm and collected communicators. Our troubled, post-COVID, conflict- and crisis-ridden times are thus often described as an opportunity for effective communicators to build better relations between organisations and their stakeholders. At the same time, polarised partisan public spheres are … Continue reading The Future of Socially Responsible Public Relations
Väyrynen, Karin, Hekkala, Riitta, & Liias, Tuula (2013). Knowledge Protection Challenges of Social Media Encountered by Organizations. Journal of Organizational Computing and Electronic Commerce, 23(1/2), 34-55. Summary Although social media (SM) represents a new means of creating and sharing knowledge, it also presents new challenges for protecting confidential information and other data that companies do … Continue reading Knowledge Protection Challenges of Social Media Encountered by Organizations