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Institute for Public Relations

The Institute for Public Relations is an independent nonprofit that bridges the academy and the profession, supporting PR research and mainstreaming this knowledge into practice through PR education.

the science beneath
the art of public relations

Non-Financial Indicators

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Performance Measurement: Can PR/Communication Contribute to the New Bottom Line of Intangible, Non-Financial Indicators?
It seems like it was just yesterday. I remember listening to John Francis, when he was National President of the Canadian Public Relations Society (CPRS)…

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