Research
Employee
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- Weblogs and Employee Communication: Ethical Questions for Corporate Public Relations
- Although technology has had a huge impact on public relations and all of its functions, a number of recent developments suggest the relatively new phenomenon…
- The Employee-Public-Organization Chain in Relationship Management: A Case Study of a Government Organization
- This study examines the critical roles that employees play in an organization's relationship-building with its publics. The findings suggest that employees…
- Measuring Success: Both Externally and Internally
- This presentation, a Sears, Roebuck and Co. case study, was presented by Tom Nicholson at the 2003 International Public Relations Research Conference.…
- Measuring the Effectiveness of Employee Communications
- One in five Americans knows and regularly talks with a General Motors employee. Employee contact is one of the most credible sources of information about…
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