Research
Employee
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- Sailing through the Port: Does PR Education Prepare Students for the Profession?
- This study is asking public relations new hires how prepared they think they are and how satisfied they are with their university-level preparation.
- Corporate Compassion in a Time of Downsizing:
- The Role of Public Relations in Cultivating and Maintaining Corporate Alumni Social Networks
- This paper contends that corporate alumni networks serve a public relations purpose more than they do a human resource purpose. Through interviews with…
- Weblogs and Employee Communication: Ethical Questions for Corporate Public Relations
- Although technology has had a huge impact on public relations and all of its functions, a number of recent developments suggest the relatively new phenomenon…
- The Employee-Public-Organization Chain in Relationship Management: A Case Study of a Government Organization
- This study examines the critical roles that employees play in an organization's relationship-building with its publics. The findings suggest that employees…
- Measuring Success: Both Externally and Internally
- This presentation, a Sears, Roebuck and Co. case study, was presented by Tom Nicholson at the 2003 International Public Relations Research Conference.…
- Measuring the Effectiveness of Employee Communications
- One in five Americans knows and regularly talks with a General Motors employee. Employee contact is one of the most credible sources of information about…
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