Pathfinder Award


Given in recognition of an original program of scholarly research that has made a significant contribution to the body of knowledge and practice of public relations. Special consideration will be given to an applicant’s lifetime research achievements. The selection committee is particularly interested in scholarly contributions resulting in the publication of major articles, chapters and/or books that integrates this program of research or articulates its importance to public relations research and practice. The award will be made annually, but only if the judges identify a suitable nomination.

Recipient will receive a $2,000 cash grant.