Institute for Public Relations

GAINESVILLE, FL – The Institute for Public Relations (IPR) today launched a free online research center focused on the science of social media at www.instituteforpr.org/scienceofsocialmedia/. The website begins with summaries of more than 30 articles or books about social media from public relations research literature. Plans are underway to add information about social media research from [...]

Business leaders and academics focused on internal communications, employee engagement and organizational behavior now have a consolidated source for research-based knowledge as the Institute for Public Relations (IPR) Commission on Organizational Communication launches its free online research center.

IPR Fall Classic Set for November 8 in New York City GAINESVILLE, FL —Four public relations legends appearing two days after the national Presidential election define the program for the Institute for Public Relations (IPR) Annual Distinguished Lecture & Awards Dinner, Nov. 8, 2012, at the Yale Club of New York City. The featured speakers [...]

GAINESVILLE, FL – The 2012 Jack Felton Golden Ruler Award is now open for entry.  The award recognizes superb examples of public relations research, measurement and evaluation. Sponsored by the Institute for Public Relations Commission on Measurement & Evaluation, the Jack Felton Golden Ruler Award’s primary objective is to identify research excellence in the field [...]

GAINESVILLE, FL – Three major steps toward standards for public relations research and measurement were unveiled today, addressing traditional media analysis, ethics and social media measurement.  The Coalition for Public Relations Research Standards will seek additional industry input on the proposed interim standards, followed by review by a panel of major research customers and rigorous [...]

GAINESVILLE, FL – The Institute for Public Relations (IPR) rebuilt its core financial reserves in 2011 while strengthening its focus on research relevant to public relations practitioners. http://www.youtube.com/watch?v=sj1DhsVnICk The audited financials showed a decline of $8,610 in net assets.  However, that result included a special grant expense of $69,282 paid to the International Public Relations [...]

GAINESVILLE, FL  – Nicole Lee, a master’s student at San Diego State University, is this year’s winner of the Grunig PRIME Research Fellowship. The fellowship − named for James E. Grunig, Ph.D., and Larissa A. Grunig, Ph.D. − is presented by the Institute for Public Relations (IPR) and sponsored by PRIME Research. Lee will enter [...]

Los Angeles, CA – The USC Annenberg Strategic Communication and Public Relations Center today published its seventh biennial Communication and Public Relations Generally Accepted Practices (GAP VII) study. It was conducted in cooperation with Institute for Public Relations (IPR). The GAP VII study, in which 620 senior communicators participated, provides practitioners with practical information they [...]

NEW YORK, NY – A case study examining ExxonMobil’s campaign to convince consumers it can perform hydraulic fracturing (aka fracking) safely won the Grand Prize at the Arthur W. Page Society’s 2012 Case Study Competition, sponsored by the Page Society and the Institute for Public Relations (IPR). The competition recognizes students’ exploration of corporate communications [...]

GAINESVILLE, FL – Five top corporate communications officers have joined the Institute for Public Relations (IPR) Board of Trustees. The new trustees are Richard Jones, senior vice president and chief communications officer, Guardian Life; Torod Neptune, corporate vice president, communications, Verizon Communications; Adrian Rodriguez, senior vice president and chief communications officer, MetLife; Oscar Suris, executive [...]