Institute for Public Relations

The Institute for Public Relations’ announcement to create a coalition to develop standards for PR measurement, evaluation and research, was featured in PRWeek US.  The periodical describes the ultimate goal of the coalition is to create a framework that can be applied across PR activities. In addition to IPR, this new standards platform is composed [...]

Prof. dr. Cees van Riel, the Institute for Public Relations’ 2011 Pathfinder Award recipient was the subject of Frank Ovaitt’s recent feature in the Holmes Report. Van Riel presented his report, “The Alignment Factor: Academic Foundations & Practical Applications,” to the IPR Board of Trustees in which he offered research-based learnings on corporate reputation, communications [...]

IPR President & CEO Frank Ovaitt was quoted in last Wednesday’s edition of South Dakota’s Argus Leader on the unfolding scandal of Three Cups of Tea author Greg Mortensen. Ovaitt spoke to the Sioux Falls periodical on steps Mortensen can take to rehabilitate his tarnished image. “A key element is having thought through who are [...]

Rise of the Social Intranet: Summary Report of the Intranet 2.0 Global Study 2010 Results of this 2010 global study reveal rapid adoption of social media on the corporate intranet in the past two years. Conducted online by Prescient Digital Media, this survey explores the adoption of social media tools on organization intranets.

IPR Commission on Measurement and Evaluation Members Honored Four members of the Institute for Public Relations (IPR) Commission on Public Relations Measurement and Evaluation have been named to the inaugural PR News Measurement Hall of Fame. The honorees are: Donna Coletti, Director of International Communications and Market Research at Texas Instruments Kathy Collins, a Research Consultant, formerly [...]

Companies, both big and small, risk their reputation each day. No matter how good things seem to be, serious threats can instantly damage a company’s reputation. Here, Paul Argenti and colleagues explore five strategies that companies can pursue to safeguard their reputation and brands. Argenti is a Trustee of the Institute for Public Relations and [...]

March 16, 2011 [From the O'Dwyer PR blog: http://www.odwyerpr.com/blog/] Harold Burson, co-founder of Burson-Marsteller with Bill Marsteller, was given a 90th birthday party by more than 500 friends and business associates last night at Gustavino’s restaurant under the 59th Street Bridge. Well-wishers came from 40 countries including Australia and India to fete the PR executive [...]

Editor’s Note: The following clip contains excerpts from a column posted on the O’Dwyer PR blog on March 14, 2011. The full original article is available on the O’Dwyer PR site: http://www.odwyerpr.com/blog/index.php?/archives/2112-Rankings-Social-Media-Helps-Boom-Times-Return.html There’s very good news in PR these days — at least in the independent counseling end of the industry. O’Dwyer PR reports that [...]

O’Dwyers PR Newsletter February 2, 2011 Ray Kerins Jr., VP, worldwide communications of Pfizer, Julie Hamp, SVP and chief communications officer of PepsiCo, and Nicholas Ashooh, global VP of corporate affairs, Alcoa, are among speakers at the PR Leadership Forum Feb. 1-3 at the New York offices of Fleishman-Hillard on 42nd St. About 30 PR [...]

“Is there such a thing as public relations ethics?” Shannon A. Bowen, PhD, of Syracuse University poses that question…