PR Leadership Forum-East
Co-sponsored with the Council of PR Firms and the Arthur W. Page Society, Feb. 4-6, 2009, Atlanta.
Conversations
The Research Case for Corporate Social Responsibility
In a new section of the Essential Knowledge Project, Robert L. Heath, Ph.D., and Lan Ni, Ph.D. make the case for corporate social responsibility (CSR)...
- New Technology and PR
- From twitter to mash-up media, new technology presents significant implications for public relations.The following paper examines what research tells us.
Trust and PR Practice
- This paper reviews academic and trade literature on the concept of trust, in particular as it relates to the effective practice of public relations. It explores existing research to teach us about how to develop, foster and maintain trust.
- Ethics and PR Practice
- This article provides an overview of what research teaches us about ethics in public relations, including a review of the evolution of public relations ethics, the current state of practice, and the thoughts of ethicists. It includes links to the author's original sources.
- Crisis Management and Communications
- Crisis management is a critical organizational function. Tim Coombs, Eastern Illinois University, explains what research teaches us about crisis communication and provides links to original sources.
- Toni Muzi Falconi: From Personal to Organizational Influence
- I think that PR has always been about relationships, but it has changed fundamentally in that relationships have almost become the primary responsibility of a PR practitioner...
- Final "New Influencers" Research Report
- This Society for New Communications Research project was funded by Wieck Media and the Institute for Public Relations. Survey data and fresh case studies offer new insights on the impact of social media.
- Commission on PR Measurement & Evaluation
- This body exists to establish standards and methods for public relations research and measurement, and to issue authoritative best-practices white papers.
- Commission on Global PR Research
- This organization creates, encourages and disseminates new research on the practice of public relations across regions, countries and cultures.
Sorrell Headlines Institute Classic- Sir Martin Sorrell's speech at the Annual Distinguished Lecture & Awards Dinner is now available.
- Harris Accepts Alexander Hamilton Medal
- Acceptance remarks by Steven J. Harris are now available.
Is Public Engagement the Future of Public Relations?- Richard Edelman, president and CEO of Edelman, argues that case in the inaugural event of the University of Maryland's Grunig Lecture Series.
- A Professional's Guide to Guest Lecturing
- This new book by Tom Martin - Executive in Residence, Department of Communication, College of Charleston - offers just what the subtitle says...
- Cases from Countries in Transition
- Third edition of book by Judy Turk and Linda Scanlan now available online, sponsored by Philips and Schering-Plough.
- Institute CEO to Retire Mid-'09
- Frank Ovaitt will retire after leading the Institute for five years. Search committee formed to identify a successor.
- German PR Association Joins European Summit on Measurement
- AMEC and the Institute will partner to present the event, June 10-12, 2009 in Berlin.
- Sallot, Sawhny and Kim to Receive Awards at Annual Lecture
- The Institute for Public Relations announced today that Lynne Sallot, Ph.D., will receive the 2008 Pathfinder Award for outstanding scholarly contributions to professional knowledge.
- Oregon Professor Wins Prize for Personal Influence Model Research
- Tiffany Derville Gallicano, Ph.D., assistant professor at the University of Oregon School of Journalism and Communication, has won the 500 Euro special prize.
- Shell Oil Wins Golden Ruler Award
- The award for excellence in research and evaluation will be presented at this year's Summit on Measurement.
