Summit on Corporate Communications, June 25-27, Chicago
PR Leadership Forum West, Sept. 3-5, 2008, San Francisco
Presented with the Arthur W. Page Society, the Council of Public Relations Firms and NIRI, these seminars are geared for high-performing managers and executives of PR, corporate communications and investor relations.
Conversations
CSR - Simply Smart Business
A recent survey from McKinsey & Co. found that 90 percent of companies say they are increasing their corporate social responsibility from what they were 5 years ago.
Trust and PR Practice
- This paper reviews academic and trade literature on the concept of trust, in particular as it relates to the effective practice of public relations. It explores existing research to teach us about how to develop, foster and maintain trust.
- Ethics and PR Practice
- This article provides an overview of what research teaches us about ethics in public relations, including a review of the evolution of public relations ethics, the current state of practice, and the thoughts of ethicists. It includes links to the author's original sources.
- Crisis Management and Communications
- Crisis management is a critical organizational function. Tim Coombs, Eastern Illinois University, explains what research teaches us about crisis communication and provides links to original sources.
- Increasing Impact of Social Media
- In a newly posted paper, Donald K. Wright and Michelle Hinson continue their exploration of how technology and the emergence of blogs is changing the practice.
- Global Public Relations Research
- Toni Muzi Falconi, adjunct professor at New York University and LUMSA University in Rome, has been elected chair of the Commission on Global Public Relations Research.
Multirace Americans Study in Baseline Series- Bey-Ling Sha, Ph.D., of San Diego State University explores scholarship and government data regarding multirace Americans.
- New Influencer Study Initial Findings Shared
- As more companies adopt social media, they struggle to find effective metrics for deciding who are the most influential players.
- Speakers Bureau
- Members of our Commission on PR Measurement & Evaluation and the Commission on Global PR Research are ready to share.
Have You Seen Bled?- The 2008 BledCom symposium takes place on July 4-5 in Slovenia. Surrounded by Lake Bled, scholars and practitioners will re-examine the public relations and marketing relationship, and the role of public relations as a key management function.
- Institute and AMEC To Create European Summit on Measurement in 2009
- The Institute for Public Relations has announced it will partner with the International Association for Measurement and Evaluation of Communication (AMEC) to run the first European Summit on Measurement, in mainland Europe in June 2009.
First Jackson-Sharpe Award- Award given at International Public Relations Research Conference for best research that bridges public relations scholarship and practice.
- Jack Felton Golden Ruler Award Open for Entry
- The award recognizes superb examples of research used to support public relations practice. Entry deadline is July 31, 2008.
Payment for Coverage Not Professional- A large majority of journalists and public relations practitioners around the world say it is not professional for media to accept payments from news sources in return for coverage.
- Audited 2007 Financials
- "We can't thank our supporters too much or too often - for their gifts to the Institute, registrations for our programs, sponsorships, and contributing to the intellectual flow of ideas and research."
- Institute Prize Challenges EUPRERA Congress Contributors
- 500 Euro prize for the best new research on the personal influence model of public relations was awarded at the 2008 EUPRERA World Congress in Milano, Italy.
