Summit on Measurement, Oct. 15-17, Portsmouth, NH
Registration is now open for this acclaimed event for experts in PR measurement and evaluation, and smart practitioners who
want to learn from them.
Conversations
Toni Muzi Falconi: From Personal to Organizational Influence
I think that PR has always been about relationships, but it has changed fundamentally in that relationships have almost become the primary responsibility of a PR practitioner...
Trust and PR Practice
- This paper reviews academic and trade literature on the concept of trust, in particular as it relates to the effective practice of public relations. It explores existing research to teach us about how to develop, foster and maintain trust.
- Ethics and PR Practice
- This article provides an overview of what research teaches us about ethics in public relations, including a review of the evolution of public relations ethics, the current state of practice, and the thoughts of ethicists. It includes links to the author's original sources.
- Crisis Management and Communications
- Crisis management is a critical organizational function. Tim Coombs, Eastern Illinois University, explains what research teaches us about crisis communication and provides links to original sources.
- Final "New Influencers" Research Report
- This Society for New Communications Research project was funded by Wieck Media and the Institute for Public Relations. Survey data and fresh case studies offer new insights on the impact of social media.
- Commission on PR Measurement & Evaluation
- This body exists to establish standards and methods for public relations research and measurement, and to issue authoritative best-practices white papers.
- Commission on Global PR Research
- This organization creates, encourages and disseminates new research on the practice of public relations across regions, countries and cultures.
Multirace Americans Study in Baseline Series- Bey-Ling Sha, Ph.D., of San Diego State University explores scholarship and government data regarding multirace Americans.
- A Professional's Guide to Guest Lecturing
- This new book by Tom Martin - Executive in Residence, Department of Communication, College of Charleston - offers just what the subtitle says...
- Cases from Countries in Transition
- Third edition of book by Judy Turk and Linda Scanlan now available online, sponsored by Philips and Schering-Plough.
- Speakers Bureau
- Members of our Commission on PR Measurement & Evaluation and the Commission on Global PR Research are ready to share.
EUPRERA 2008 Congress Open for Registration- The event takes place in Milan October 16-18, 2008, organized by EUPRERA, Ferpi and IULM University. The Commission on Global PR Research will present a special award funded by the Institute.
Sorrell and Harris Headline Institute Classic- Sir Martin Sorrell and Steven J. Harris will headline the Institute for Public Relations' Annual Distinguished Lecture & Awards Dinner.
- Shell Oil Wins Golden Ruler Award
- The award for excellence in research and evaluation will be presented at this year's Summit on Measurement.
- EKP Expands
- Sir Martin Sorrell and Steven J. Harris will headline the Institute for Public
Relations' Annual Distinguished Lecture & Awards
Dinner.
Payment for Coverage Not Professional- A large majority of journalists and public relations practitioners around the world say it is not professional for media to accept payments from news sources in return for coverage.
