Location: Convene, 101 Park Avenue, New York, NY 10178
Time: 1:30 pm – 4:30pm
The IPR Research Symposium is our special way of saying thank you to our supporters. Attendees are invited to listen to and discuss the latest public relations research findings with authors, fellow practitioners and educators.
Featured Speakers Include:
Bruce K. Berger, Ph.D., APR, is Professor Emeritus of Advertising & Public Relations in the College of Communication and Information Sciences at the University of Alabama. In addition to being the Founding Director of The Plank Center for Leadership in Public Relations, he serves as its Research Director. Before entering academia, Bruce was a PR professional and executive for 20 years. Bruce is a Trustee of the Institute for Public Relations and received its Pathfinder Award for career contributions to scholarly public relations research in 2012.
Ann Christiano is the the Frank Karel Chair in Public Interest Communications. Her role is to develop a curriculum in the newly-emerging discipline of public interest communications, which uses the tools of public relations and journalism to create positive social change. Before joining the University of Florida, she directed communications for The Robert Wood Johnson Foundation’s Vulnerable Populations portfolio. This portfolio creates new opportunities for better health by investing in health where it starts and grows–in our homes, schools and jobs. The social innovations the portfolio supports work in the domains of education, housing or corrections, but always address health needs of people who are vulnerable.
Juan Meng, Ph.D., Director of UGA ADPR China Program and Associate Professor in Public Relations at the University of Georgia. Dr. Meng’s current research focuses on leadership in public relations, talent management and leadership development. Dr. Meng has received more than $190,000 in funding grants to support her research in the past six years. She has published her research in leading scholarly journals and books in public relations and communication management. Meng is a Plank Scholar at the Plank Center for Leadership in Public Relations. She is the co-editor of the scholarly book based on a funded global public relations leadership research project, Public Relations Leaders as Sensemakers: A Global Study of Leadership in Public Relations and Communication Management.
Mark Stouse is the Founder & Chief Executive Officer at Proof. An award-winning B2B CMO and CCO, Mark is one of the first leaders to connect all types of marketing investment to revenue, margin and cash flow impact in complex, long-cycle companies. In 2014, he was named Innovator of the Year for his pioneering work by U.S. marketing leaders. Proof is is a powerful collective intelligence and computing platform that helps you and your organization prove and improve your business impact. Our cloud-based software enable networks of people and teams to collaborate quickly and securely across organizational lines to crowd-source critical data, crowd-compute impact and crowd-share those insights across your ecosystem.
Pathfinder Award Winner: Dr. Jim Macnamara
Jim Macnamara, Ph.D., is a Professor of Public Communication at the University of Technology Sydney and a Visiting Professor at London School of Economics and Political Science. Dr. Macnamara is internationally recognized for his cutting-edge research into measurement and evaluation as well as organizational listening through social and market research, consultation, stakeholder engagement, digital technologies and other methods. Dr. Macnamara’s findings in relation to organizational listening, described as “of major international significance,” have been reported in a detailed research report available online, a number of journal articles, a public lecture at London School of Economics and Political Science.