Institute for Public Relations

the science beneath the art of public relations™

Essential Knowledge Project

New Technology and PR

Mapping the Consequences of Technology on Public Relations
From twitter to mash-up media, new technology presents significant implications for public relations.The following paper examines what research tells us about a variety of emerging technologies and their impact on and implications for public relations.
Social Media and Strategic Considerations
What are the strategic implications of social media for managing the public relations function?

Page 1 of 1 pages