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Made possible through the vision and financial support of these donors:
Harold Burson
W. Ward White
Frank Ovaitt
Wendi Strong
Many of the links available here will take you away from the Institute for Public Relations' website. The Institute cannot guarantee the accuracy or completeness of information found on other websites, and the Institute assumes no legal responsibility for loss or damage resulting from your use of such information. While the Institute does not charge for material found on our own website, there may be charges for material available through these linked sites.
The Essential Knowledge Project provides a guide to existing public relations research and translates this knowledge into practitioners' language.
Research-based knowledge is critical to the maturation of public relations as a strategic management function and a profession. This knowledge base consists of introductory essays by noted scholars and links to a wide range of published research.
Users are welcome to access anything on the Institute for Public Relations' site for free, though there may be charges for some linked materials that are owned by other parties. We also hope you will provide feedback to help us and other users.
- Change Theory (1)
- Consolidated Research Agendas (1)
- Corporate Social Responsibility (3)
- Crisis Communications (3)
- Diversity and Public Relations Practice (1)
- Employee and Organizational Communication (1)
- Ethics and Public Relations Practice (5)
- Global Public Relations (1)
- Investor Relations (1)
- Issues Management (1)
- New Technology and PR (2)
- Personal Influence Model (1)
- Reputation (1)
- Trust and Credibility (3)
What's New
- Corporate Social Responsibility: Three R’s2 comments 3519 views
- Irrational Trust0 comments 828 views
- Change Theory5 comments 4907 views
- Social Media and Strategic Considerations1 comment 1212 views
- Diversity and Public Relations Practice0 comments 3760 views
- Personal Influence Model0 comments 3121 views
What's Popular
- Crisis Management and Communications32 comments 39608 views Rating: 4
- New PR ethics study out!3 comments 2518 views Rating: 4
- Investor Relations4 comments 4232 views Rating: 4
- Employee/Organizational Communications7 comments 10700 views Rating: 4
- Reputation0 comments 4175 views Rating: 4
- Issues Management0 comments 6490 views Rating: 4
