Search

Institute for Public Relations

The Institute for Public Relations is an independent nonprofit that bridges the academy and the profession, supporting PR research and mainstreaming this knowledge into practice through PR education.

the science beneath
the art of public relations

“By Any Other Name”

W. Howard Chase

Chairman of Partners for Growth, Inc.

November 18, 1969
Century Plaza Hotel
Los Angeles, California

Mr. Chase was a founding member of PRSA, the chairman of its first Executive Committee and its president in 1956. His career includes faculty status at Harvard and Drake Universities and Radcliffe College in the field of international relations; editorship of the Des Moines Register and Tribune; editorship of the Foreign Letter of the Whaley-Eaton Service; vice presidency of the American Retail Federation; founding directorships of the public relations departments of General Mills, in Minneapolis, and General Foods, in New York.

He was a partner in the then Selvage, Lee & Chase counseling firm; president of Communications Counselors, Inc., the public relations arm of McCann-Erickson; and founded his own business, Howard Chase Associates, Inc., in 1959. He organized and staffed the public relations department of Corn Products and served as founding member of the Public Relations Committee of the Grocery Manufacturers of America where he also served as consultant.