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Institute for Public Relations

The Institute for Public Relations is an independent nonprofit that bridges the academy and the profession, supporting PR research and mainstreaming this knowledge into practice through PR education.

the science beneath
the art of public relations

Institute for Public Relations Conversations

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Jan 30, 2009
What CEOs Really Want: The Evolution of Investor Relations
From the Dutch East India Company to a highly respected (and perhaps highest paid) specialization in public relations, Alexander Laskin, Ph.D. explores…
Jan 21, 2009
Blum and Tremarco: Retaining Professionals Who Thrive on Challenge
In any service based industry, client retention and employee retention are inextricably linked.
Jan 13, 2009
New Thinking to Drive the Science of Public Relations
In any true profession, the practitioner deeply understands the importance of research-based knowledge in guiding the work and measuring the results.

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