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Institute for Public Relations

The Institute for Public Relations is an independent nonprofit that bridges the academy and the profession, supporting PR research and mainstreaming this knowledge into practice through PR education.

the science beneath
the art of public relations

Institute for Public Relations Conversations

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Feb 18, 2008
Ernst Primosch: Mistaking Citizenship for CSR
Do patronage, sponsoring and charitable works provide conclusive evidence of corporate social responsibility? The answer here is an awkward one - the main…
Feb 13, 2008
Bob Grupp: Corporate Diplomacy in Action
Since adopting "Public Diplomacy" - or "Corporate Diplomacy" - as my theme as IPRA President, people have been asking me to define its role in Public Relations…
Feb 04, 2008
Trust and PR Practice
This paper is an another major addition to the Institute’s growing collection of baseline papers examining what existing research teaches us in specific…
Feb 03, 2008
Multirace Americans
"Baseline Study on Diversity Segments: Multirace Americans" adds to the Institute's growing collection of baseline papers examining what existing research…

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