Institute for Public Relations
The Institute for Public Relations is an independent nonprofit that bridges the academy and the profession, supporting PR research and mainstreaming this knowledge into practice through PR education.
the science beneath
the art of public relations™
Institute for Public Relations Conversations
- Apr 28, 2008
- CSR - Simply Smart Business
- A recent survey from McKinsey & Co. found that 90 percent of companies say they are increasing their corporate social responsibility from what they were…
- Apr 22, 2008
- Payment for Coverage ‘Not Professional’
- A large majority of journalists and public relations practitioners around the world say it is not professional for media to accept payments from news sources…
- Mar 18, 2008
- The Essential Knowledge Project
- The Institute for Public Relations has introduced the Essential Knowledge Project, an online guide to the best research into how organizations build and…
- Feb 13, 2008
- Bob Grupp: Corporate Diplomacy in Action
- Since adopting "Public Diplomacy" - or "Corporate Diplomacy" - as my theme as IPRA President, people have been asking me to define its role in Public Relations…
- Feb 04, 2008
- Trust and PR Practice
- This paper is an another major addition to the Institute’s growing collection of baseline papers examining what existing research teaches us in specific…
- Feb 03, 2008
- Multirace Americans
- "Baseline Study on Diversity Segments: Multirace Americans" adds to the Institute's growing collection of baseline papers examining what existing research…
