Designing and Implementing Your Communication’s Dashboard: Lessons Learned

The author has designed hundreds of dashboards for communications professionals. This work has involved developing and testing questions that help communications professionals articulate their definitions of excellence. The purpose of this paper is to outline the techniques used to help define priorities as well as to discuss specific examples of how dashboards worked for different organizations, including non-profits, governmental agencies as well as corporations and PR firms.

Designing and Implementing Your Communication’s Dashboard: Lessons Learned
Katie Paine

Posted in Measurement and Evaluation, Research Methods / Standards, [Research Library] and tagged .

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