GDPR, ePrivacy, Copyright & Antitrust: The EU’s Long Game

This blog is presented by the IPR Measurement Commission. “If a tree falls in a forest, and no one is around to hear it, does it make a sound?” A modern version of this 18th century thought experiment by the philosopher and cleric George Berkeley might read: “If the EU fines a big tech firm billions of dollars, and no one has the power to enforce ...

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Five Ways to Rethink Employee Engagement in the PR Industry

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The concept of engagement has attracted a great amount of attention from both scholars and practitioners in PR. Various forms of engagement have been examined, including digital engagement, public engagement, and employee engagement. Nevertheless, engagement is still not clearly defined in our field and industry (Jelen-Sanchez, 2017). B ...

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Faking Authenticity: Can You Do It?

A Conversation with Vern Oakley, CEO of Tribe Pictures The nature of authenticity and trust is changing. Recently I wondered, is it possible to fake authenticity? And can trust exist between people and organizations without authenticity? It’s an existential questi ...

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BledCom 2018: Measurement and Evaluation in a VUCA World

This blog is presented by the IPR Measurement Commission. BledCom, the international public relations research symposium held every year in the beautiful village of Bled in Slovenia, celebrated its silver anniversary this year. From July 5th to 7th, almost 200 academics and practitioners got together to hear about the latest research and discuss the ...

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E.U. Tackles Copyright Reform and Pauses—For Now

2018 has certainly refocused the public’s attention to social media regulations, and the role of privacy in the digital age. On July 5, 2018, the European Union Parliament rejected proposed revisions to the E.U.’s copyright law that would have radically changed how copyright will be enforced and controlled online. The proposed ...

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2018 European Communication Monitor

This summary blog post appears courtesy of the European Communication Monitor. The full study can be here: http://www.communicationmonitor.eu/.  The world’s largest survey in strategic communication, the European Communication Monitor 2018, confirmed fake n ...

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