Institute for Public Relations

Awards

2008		Vidya Sawhny, Michigan State University Analyzing Corporate Social Responsibility Measurement Parameters
2007		Brian Smith, University of Maryland Representing PR in the Marketing Mix: A Study on Public Relations Variables in Marketing Mix Modeling
2006		Alexander V. Laskin, University of Florida The Value of Investor Relations: A Delphi Panel Investigation
2005		Trent Seltzer, University of Florida Measuring the Impact of Public Relations: Using a Coorientational Approach to Analyze the Organization-Public Relationship
2004		Marcia Watson, University of Miami Can There Be Just One Trust? A Cross-Disciplinary Identification of Trust Definitions and Measurement
2003		Yunna Rhee, University of Maryland The Employee-Public-Organisation Chain in Relationship Management : A Case Study of a Government Organization
2002		Samsup Jo, University of Florida Measurement of Organization-Public Relationships: Validation of Measurement Using A Manufacturer-Retailer Relationship
2001		Chun-ju Flora Hung, University of Maryland Toward a Normative Theory of Relationship Management
2000		Maria E. Len-Rios, University of Georgia Playing by the Rules: Relationships with Online Users
1999		Bryan H. Reber, University of Missouri, Columbia The Lawyer-Public Relations Counselor Dynamic
1998		Yungwook Kim, University of Florida Measuring the Bottom-Line Impact Of Public Relations at the Organization Level