Motivating Language in Industry

Topic: Motivating Language Author(s), Title and Publication Sharbrough, W. (2006). Motivating Language in Industry. Journal of Business Communication, 43(4), 322-343. Summary This study examined leaders’ use of motivating language (ML) and several key employee outcomes at the southeast regional division of a Fortune 500 company. Motivating language theory (MLT) predicts that leaders can improve subordinates’ […]