Public Relations and Business Acumen: Closing the Gap

As the public relations industry evolves, the need for greater business acumen among professionals working in all levels of the field – not just the chief communication officer (CCO) or agency CEO – has never been more important. To be a strategic partner to the C-suite and clients requires an intimate understanding of business, and […]

Differentiating Between Internships and Fellowships

For graduate and undergraduate students alike, internships and fellowships offer an accelerated route to a successful career in public relations.  While the terms are often used interchangeably, fellowships and internships are different.  In this post, we briefly differentiate “internship” from “fellowship” before focusing on fellowships generally and the Grunig PRIME Research Fellowship in particular.  Information […]