Five Minutes With…Brad Rawlins

This is David Geddes, chair of the Institute for Public Relations Commission on Measurement and Evaluation. Today I am talking with Professor Brad Rawlins, chair of the communications department at Brigham Young University. Brad also is a member of the IPR Commission on Measurement and Evaluation. Brad, could you give me a thumbnail of the […]

Five Minutes with…Holly Heline Jarrell

This is David Geddes, chair of the Institute for Public Relations Commission on Measurement and Evaluation. Today I am talking with Holly Heline Jarrell, Group Managing Director at GfK Custom Research North America. Holly, tell us about your deep background in research, especially as it relates to measurement and evaluation of communications. I have spent […]

Five Minutes With…Dr. Tom Watson

This is David Geddes, chair of the Institute for Public Relations Commission on Measurement and Evaluation. Today I am talking with Dr Tom Watson, Professor of Public Relations at The Media School at Bournemouth University in the United Kingdom. Tom also served as a Measurement Commission member for several years. Tom, the International History of […]

Five Minutes With… Don Stacks

This is David Geddes, chair of the Institute for Public Relations Commission on Measurement and Evaluation. I am also vice president of research and development at evolve24 in Saint Louis, Missouri. Today I am talking with Professor Don Stacks, Professor of Public Relations and Associate Dean for Research in the School of Communication at the […]

Advancing PR Research

The mission of the Institute for Public Relations (IPR) – developing the science beneath the art of public relations™ ‑ remains the guiding principle of the IPR Commission on Public Relations Measurement and Evaluation in turbulent yet exciting times for the field of research. Public relations and communications research, advertising research, and marketing research face […]