Author(s), Title and Publication Maier, C. D., & Andersen, M. A. (2017). Strategic internal communication of corporate heritage identity in a hypermodal context. Corporate Communications: An International Journal, 22(1), 36-59. DOI: 10.1108/CCIJ-09-2015-0059 Summary Interest in the strategic use of historical references by organizations has been accompanied by an increasing attention to the study of the … Continue reading Strategic Internal Communication of Corporate Heritage Identity in a Hypermodal Context